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Yahoo faking search query volume?

Sep
21

Is Yahoo trying to boost its own search volume by adding queries as links to their news articles?

Yahoo boosting search volume through news

I was reading the article “Singapore, the next Silicon Valley for Social Innovation?” when i noticed a number of links, which is normal in an article. What wasn’t normal though, was that instead of linking directly to the organisation or event, it linked to a yahoo search query on the event/organisation.

Yahoo news links leads to search query

What. The. Fuck?

Well done, Yahoo. You have successfully inflated your search volumes, and pissed me off. What a lame way to fake numbers.

Have you had the same encounter?

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